Tag Archives: sales cold calling

Sales prospecting by phone: when and how to back off if you find this prospect is not viable

Prospecting, as we use the word in sales, is looking for potential buyers. But sales prospecting is also about screening out those who will not likely be viable prospects, at least not this time 'round.

Keep in mind those prospectors out west in the Great Gold Rush of '49. They spent months and years

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Telephone etiquette with the gatekeeper or secretarial screen

Telephone etiquette with the gatekeeper or secretarial screen . . . professional ways of speaking with, and maybe even winning the gatekeeper as an ally.

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