Tag Archives: free sales tips

Selling Face to Face — about this site

You’ll find
here in Selling Face to Face.com free sales training articles and tutorials, checklists and sales tips, as
well as links to our sales training books.

The free sales training
articles and tutorials here in Selling Face To Face.com  are adapted from the courses and workshops I
developed on contract for the “sales universities” of world-class marketing
companies such as Xerox in the United States and abroad, Kodak, Motorola,
Sylvania, Bank of America, and others . . .  as filtered through my own
experience in marketing consulting services.

The aim is to provide practical sales
training across the spectrum from beginners (starting up new businesses, or
making career changes) to experienced sales people looking for fresh approaches,
or hoping to gain the kind of professional selling skills they would have
developed as attendees in big company sales training
programs.

In the
free sales training articles here, and in the related books, we cover topics
including,

  • Finding and getting through to sales
    prospects
  • Telephone etiquette in getting past
    screens
  • Sales cold calling: when, when not, and
    how
  • Consultative selling— selling by asking smart
    questions
  • Helping sales prospects become
    more aware of the value of filling needs
  • Ways of closing
    sales
  • Handling objections, questions, and
    hesitations.
  • The how-to of Sales presentations and
    demonstrations

Objections and questions as buying signals

Objections and questions as buying signals — cues that the prospect is ready to buy, or at the very least, nearly ready.

Sometimes, when you look through a prospect's question, or even what appears to be an objection, you find that they are subconsciously signaling their readiness to buy.

For example, you may encounter the question, "How soon could you install?"


Continue reading Objections and questions as buying signals